How to ensure a GREAT author visit

How to ensure a sparkling author visitThis is the true story of a pair of author visits I did in the same week. The schools were very similar:
• Rural K-12 shared campus
• Elementary borrowed the high school auditorium for my assemblies.
• Both schools included 6th graders in the program for older elementary students.

My days in these schools should have been very similar, right? [Read more…]

“Cold Calling” that works!

ColdCalling_150Last year, I discovered an effective way to add an extra visit or two to an out-of-town gig. I’ve never had much luck with “cold call” mailings — not only when I was new to the game, but also when I had quite a few published books that librarians would likely recognize. I just never saw any evidence that my mailings ended up anywhere but in the trash. So I had nearly given up on cold calling.

Then, I found something that really worked! [Read more…]